• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

This programme is for graduates from all disciplines, and explores the principles, theoretical concepts and practice of marketing, with a strong emphasis on current thinking and contemporary issues. This programme is accredited by the Chartered Institute of Marketing.

Business to business, customer relationships, internal communications. Marketing an organisation’s products or services makes you an ambassador of the brand, a key part in its commercial and reputational success.

Recognised by the Economic and Social Research Council (ESRC) and accredited by the Chartered Institute of Marketing, this programme is run and supported by experienced academics and marketing practitioners. Globally renowned for their expertise, they will give you significant insights into key areas of marketing, including brand marketing; advertising; consumer behaviour and innovation and strategy.

The suite of MSc Marketing Programmes has been approved and accredited by The Chartered Institute of Marketing (CIM) and is recognised by the ESRC for research training.

Your employability options are vast and varied, our strong links with industry mean that rigorous undergraduate academic study is combined with a real practical focus, leading to excellent job opportunities.

Careers in Business

Careers in Business is a dedicated service for postgraduate Business School students. We’ll help you in all aspects of your career management, from planning your job-seeking strategies, applying for jobs, preparing for interviews and assessment centres and developing your essential employability skills. At the start of your programme you will receive an email from our team, giving details of how you can access Careers in Business Online. Please get in touch to find out how our Careers in Business team can support you.

所属院系

进入哪个院系学习？ Birmingham Business School

中国学生入学要求

为来自中国的学生设计 Students with a bachelor degree (4 years minimum) may be considered for entry to a postgraduate degree programme. Degree completed from selected universities are only considered and the score requirement will vary depending on the university they studied in.

课程信息

学制：全日制(1 年)

学费：£23,580.00 (¥ 212,925) /年

开学时间：2022九月27日

申请截止日期：

留学地点：University of BirminghamEdgbaston,Birmingham,B15 2TT, England